# Search Queries with Cannibalizing Pages

**Priority**: Critical

**Impact**: Negative

## What issues it may cause

When multiple pages compete for the same query, they may all rank lower than a single, consolidated page would. This confuses both users and search engines and prevents any one page from performing to its full potential.

## How do you fix it

Analyze all landing pages capturing clicks for the query. If the intent is the same, consolidate the content into a single high-quality page. Use canonical tags, redirects, or internal linking strategies to guide both users and search engines to the preferred page.

## What is the positive impact

Reducing cannibalization leads to clearer site structure, stronger ranking signals, and improved user engagement. It also boosts your ability to own top positions in search results for high-value queries.

## How to fetch the data for this report template

You will need to run a crawl for report template to generate report. When report has been generated and you have
crawl id you can fetch data for the report using the following query:


```graphql
query GetReportStatForCrawl(
      $crawlId: ObjectID!
      $reportTemplateCode: String!
      $after: String
     ) {
        getReportStat(
          input: {crawlId: $crawlId, reportTemplateCode: $reportTemplateCode}
        ) {
          crawlSearchQueries(after: $after, reportType: Basic) {
            nodes {
              searchQuery
              primaryLandingPageUrl
              clicks
              impressions
              ctr
              position
              searchQueryRelevance
              primaryLandingPageClicksShare
              landingPagesCount
              landingPagesSummary
            }
            totalCount
            pageInfo {
              endCursor
              hasNextPage
            }
          }
       }
     }
```

**Variables:**
```json
{"crawlId":"TjAwNUNyYXdsNDAwMA","reportTemplateCode":"search_queries_with_cannibalizing_pages"}
```