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Target Search Queries with Moderate Relevance Landing Pages

Priority: Medium

Impact: Positive

What issues it may cause​

Target queries with moderate relevance landing pages may achieve some visibility in search results, but are unlikely to rank competitively for those queries. Partial relevance signals to Google that a page touches on the topic without fully satisfying the intent, which can limit ranking potential.

How do you fix it​

  • Review the title, H1, and meta description to ensure they clearly reflect the target query
  • Assess whether the page content addresses the full intent of the query or only touches on it partially
  • Use Page Relevance diagnostics to identify which page elements have the most room for improvement
  • Consider whether the query would be better served by a more focused, dedicated page rather than a broader one

What is the positive impact​

Improving moderate relevance landing pages to a good relevance score strengthens your site's ability to rank competitively for strategic target queries, turning partial coverage into a genuine ranking opportunity.

How to fetch the data for this report template​

You will need to run a crawl for report template to generate report. When report has been generated and you have crawl id you can fetch data for the report using the following query:

Operation: query GetReportStatForCrawl( $crawlId: ObjectID! $reportTemplateCode: String! $after: String ) { getReportStat( input: {crawlId: $crawlId, reportTemplateCode: $reportTemplateCode} ) { crawlSearchQueries(after: $after, reportType: Basic) { nodes { searchQuery searchQueryRelevance searchVolume landingPagesCount landingPagesSummary } totalCount pageInfo { endCursor hasNextPage } } } }Variables: {"crawlId":"TjAwNUNyYXdsNDAwMA","reportTemplateCode":"target_queries_with_medium_relevance_landing_page"}
GetReportStatForCrawlTry in Explorer
GraphQL
query GetReportStatForCrawl(
    $crawlId: ObjectID!
    $reportTemplateCode: String!
    $after: String
   ) {
      getReportStat(
        input: {crawlId: $crawlId, reportTemplateCode: $reportTemplateCode}
      ) {
        crawlSearchQueries(after: $after, reportType: Basic) {
          nodes {
            searchQuery
            searchQueryRelevance
            searchVolume
            landingPagesCount
            landingPagesSummary
          }
          totalCount
          pageInfo {
            endCursor
            hasNextPage
          }
        }
     }
   }