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Missing Descriptions

Indexable pages without a description tag.

Priority: Low

Impact: Negative

What issues it may cause​

Pages without a description tag are likely to have the description snippet generated by search engines which may not be optimal for a good click-through-rate.

How do you fix it​

A unique description should be crafted for every page up to 160 characters in length.

What is the positive impact​

Well crafted and written descriptions can result in higher click-through-rates from search results pages to your website effectively increasing traffic to your website for the same ranking positions.

How to fetch the data for this report template​

You will need to run a crawl for report template to generate report. When report has been generated and you have crawl id you can fetch data for the report using the following query:

query GetReportForCrawl($crawlId: ObjectID!, $reportTemplateCode: String!) {
  getCrawl(id: $crawlId) {
    reportsByCode(
      input: {
        reportTypeCodes: Basic
        reportTemplateCodes: [$reportTemplateCode]
      }
    ) {
      rows {
        nodes {
          ... on CrawlUrls {
            pageTitle
            description
            url
            foundAtUrl
            deeprank
            level
            descriptionLength
            foundInGoogleAnalytics
            foundInGoogleSearchConsole
            foundInBacklinks
            foundInList
            foundInLogSummary
            foundInWebCrawl
            foundInSitemap
          }
        }
      }
    }
  }
}

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