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Missing Descriptions

Indexable pages without a description tag.

Priority: Low

Impact: Negative

What issues it may cause

Pages without a description tag are likely to have the description snippet generated by search engines which may not be optimal for a good click-through-rate.

How do you fix it

A unique description should be crafted for every page up to 160 characters in length.

What is the positive impact

Well crafted and written descriptions can result in higher click-through-rates from search results pages to your website effectively increasing traffic to your website for the same ranking positions.

How to fetch the data for this report template

You will need to run a crawl for report template to generate report. When report has been generated and you have crawl id you can fetch data for the report using the following query:

query GetReportStatForCrawl(
$crawlId: ObjectID!
$reportTemplateCode: String!
$after: String
) {
getReportStat(
input: {crawlId: $crawlId, reportTemplateCode: $reportTemplateCode}
) {
crawlUrls(after: $after, reportType: Basic) {
nodes {
pageTitle
description
url
foundAtUrl
deeprank
level
descriptionLength
foundInGoogleAnalytics
foundInGoogleSearchConsole
foundInBacklinks
foundInList
foundInLogSummary
foundInWebCrawl
foundInSitemap
}
totalCount
pageInfo {
endCursor
hasNextPage
}
}
}
}

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