Short Descriptions
All pages with a description tag less than the minimum description length specified in Advanced settings > Report settings (default: 50 characters).
Priority: Low
Impact: Negative
What issues it may cause
Pages with a short description tag may have a description snippet generated for them by the search engines.
How do you fix it
Use this report to identify pages that can be updated with a longer and more detailed description tag.
What is the positive impact
Well crafted and written descriptions can result in higher click-through-rates from search results pages to your website effectively increasing traffic to your website for the same ranking positions.
How to fetch the data for this report template
You will need to run a crawl for report template to generate report. When report has been generated and you have crawl id you can fetch data for the report using the following query:
- Query
- Variables
- cURL
query GetReportForCrawl($crawlId: ObjectID!, $reportTemplateCode: String!) {
getCrawl(id: $crawlId) {
reportsByCode(
input: {
reportTypeCodes: Basic
reportTemplateCodes: [$reportTemplateCode]
}
) {
rows {
nodes {
... on CrawlUrls {
pageTitle
url
description
foundAtUrl
descriptionLength
deeprank
level
descriptionLengthPx
duplicateDescription
foundInGoogleAnalytics
foundInGoogleSearchConsole
foundInBacklinks
foundInList
foundInLogSummary
foundInWebCrawl
foundInSitemap
}
}
}
}
}
}
{"crawlId":"TjAwNUNyYXdsNDAwMA","reportTemplateCode":"short_descriptions"}
curl -X POST -H "Content-Type: application/json" -H "apollographql-client-name: docs-example-client" -H "apollographql-client-version: 1.0.0" -H "x-auth-token: YOUR_API_SESSION_TOKEN" --data '{"query":"query GetReportForCrawl($crawlId: ObjectID!, $reportTemplateCode: String!) { getCrawl(id: $crawlId) { reportsByCode( input: { reportTypeCodes: Basic reportTemplateCodes: [$reportTemplateCode] } ) { rows { nodes { ... on CrawlUrls { pageTitle url description foundAtUrl descriptionLength deeprank level descriptionLengthPx duplicateDescription foundInGoogleAnalytics foundInGoogleSearchConsole foundInBacklinks foundInList foundInLogSummary foundInWebCrawl foundInSitemap } } } } } }","variables":{"crawlId":"TjAwNUNyYXdsNDAwMA","reportTemplateCode":"short_descriptions"}}' https://api.lumar.io/graphql