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Low Avg Time on Page

Pages with a low average time on page (less than 10 sec)

Priority: Low

Impact: Negative

What issues it may cause​

Organic landing pages that generate a low average time on page are more likely to result in a bounce back to search engine's results pages which can be a signal to the search engine that the page is a poor quality result. This may degrade the rankings for the specific page and potentially all pages on the site.

How do you fix it​

The content of the pages should be reviewed and improved to satisfy any search queries the pages rank for.

What is the positive impact​

Visitors who arrive from search results will have a better user-experience and a lower rate of bounce back to search results. This may positively impact the rankings and increase traffic.

How to fetch the data for this report template​

You will need to run a crawl for report template to generate report. When report has been generated and you have crawl id you can fetch data for the report using the following query:

query GetReportStatForCrawl(
    $crawlId: ObjectID!
    $reportTemplateCode: String!
    $after: String
   ) {
      getReportStat(
        input: {crawlId: $crawlId, reportTemplateCode: $reportTemplateCode}
      ) {
        crawlUrls(after: $after, reportType: Basic) {
          nodes {
            pageTitle
            url
            description
            foundAtUrl
            gaVisits
            deeprank
            level
            gaAvgTimeOnPage
            gaVisitBounceRate
            gaPageviewsPerVisits
            foundInGoogleAnalytics
            foundInGoogleSearchConsole
            foundInBacklinks
            foundInList
            foundInLogSummary
            foundInWebCrawl
            foundInSitemap
          }
          totalCount
          pageInfo {
            endCursor
            hasNextPage
          }
        }
     }
   }

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