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Pages with Duplicate Titles

All pages with an HTML title tag duplicated with another page included in the crawl.

Priority: Medium

Impact: Negative

What issues it may cause

Search engines might show only a single page from the set which share the same title which might not be the preferred one.

Search engines might generate a title for each page which might not be optimized for a good click-through-rate and may omit a brand reference.

If the titles are not providing specific information to differentiate each page then it may not be effectively targeting the full range of search queries the page is optimised for.

How do you fix it

Make the titles more descriptive and unique for each page.

What is the positive impact

Well crafted and written page titles which describe the content and cover the range of search queries the page is optimised for can result in better rankings and higher click-through-rates from search results pages to your website effectively increasing traffic to your website for the same ranking positions.

How to fetch the data for this report template

You will need to run a crawl for report template to generate report. When report has been generated and you have crawl id you can fetch data for the report using the following query:

query GetReportStatForCrawl(
$crawlId: ObjectID!
$reportTemplateCode: String!
$after: String
) {
getReportStat(
input: {crawlId: $crawlId, reportTemplateCode: $reportTemplateCode}
) {
crawlUrls(after: $after, reportType: Basic) {
nodes {
pageTitle
description
url
duplicateTitlePrimaryUrl
foundAtUrl
duplicateTitleCount
deeprank
level
duplicatePage
duplicateTitle
duplicateDescription
duplicateBody
foundInGoogleAnalytics
foundInGoogleSearchConsole
foundInBacklinks
foundInList
foundInLogSummary
foundInWebCrawl
foundInSitemap
}
totalCount
pageInfo {
endCursor
hasNextPage
}
}
}
}

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