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Pages Without Social Markup

Pages which do not contain any Open Graph or Twitter Card tags.

Only the property attribute is supported for Open Graph Tags, and the name attribute will be ignored. Twitter Card tags may use either the property or name attribute.

Priority: Low

Impact: Negative

What issues it may cause​

Pages without Open Graph or Twitter Card tags may not be fully optimised for display on Facebook and Twitter, which can impact on social performance.

How do you fix it​

Use this report to identify pages that can be updated to include the minimum required Open Graph tags and Twitter Card tags.

What is the positive impact​

Well optimised Open Graph and Twitter Cards should result in more traffic from social networks.

How to fetch the data for this report template​

You will need to run a crawl for report template to generate report. When report has been generated and you have crawl id you can fetch data for the report using the following query:

query GetReportForCrawl($crawlId: ObjectID!, $reportTemplateCode: String!) {
  getCrawl(id: $crawlId) {
    reportsByCode(
      input: {
        reportTypeCodes: Basic
        reportTemplateCodes: [$reportTemplateCode]
      }
    ) {
      rows {
        nodes {
          ... on CrawlUrls {
            pageTitle
            url
            foundAtUrl
            deeprank
            level
            httpStatusCode
            indexable
            foundInGoogleAnalytics
            foundInGoogleSearchConsole
            foundInBacklinks
            foundInList
            foundInLogSummary
            foundInWebCrawl
            foundInSitemap
          }
        }
      }
    }
  }
}

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